Acqua Di Parma

Aqua di Parma Fragrances for men

Acqua di Parma is a sophisticated Italian lifestyle and fashion house which produces a wide range of luxury fragrances, candles, bathrobes and leather accessories.

Founded in 1916 by baron Carlo Magnani from Parma, all of their products are inspired by the company’s Italian heritage,exclusively made in Italy and distributed in forty three countries around the world.

Where it all began

Baron Carlo Magnani travelled through the cultural centre points of London, Paris and New York which inspired him to create the first of many timeless, yet fresh and modern fragrances.  By the 1930’s the refined notes of Colonia, had become the perfume of the era, where it remained until the 1950’s when it flourished further and found international success with Hollywood actors.

The fragrances from Acqua di Parma embody discreet luxury through elegant fragrances which remain a definition of refinement and style to this day, making the company one of the leading players in the luxury goods industry.

Perfumes

Begin your self care routine with one of the company’s delicately scented bubble baths or shower gels and then hydrate your skin with one of the rich, fast absorbing creams.

Compliment your skin with a spritz of an eau de parfum, eau de toilette or cologne. From fragrance notes of fresh and fruity citrus to floral and fragrant rose, this vast array of products ensure there is a fragrance for every occasion for both body and home.

The men’s male grooming products cover all of your needs from shaving creams, moisturising gels, scrubs, masks and men’s fragrances.

The Collections

This company produce their products through a series of collections; Signatures of the Sun Collection, Home Collection, #VIBRANTLYALIVE collection, Magnolia Infinita Collection, Le Nobili Collection and the Hand Ritual Collection.

Within these classic collections there is also the Fragrance Collection, the Body Collection, Barbiere (Men’s grooming) Collection, and the Home collection, which features diffusers and candles with scents complimenting the other products.

The Barbiere Collection consists of everything needed for a perfect shave including shaving oil, shaving cream, and shaving gel. For after shave care the products include refreshing after shave lotions, cooling balms and emulsions which bring immediate coolness to the skin. These products are complimented by shampoo, conditioner, skincare treatments and grooming essentials along with handmade shaving brushes, razors and gift sets.

Through a mix of culture, nature and art which, in line with their values, embraces the Italian experience, each and every collection represents the essence of Italy.

Company Values

The company strives to ensure Italian Arte Di Vivere lasts forever with “sun-filled sensations and sophisticated rituals”. They aim to achieve this lasting legacy by innovating, evolving and sharing the gift of Italian sun with the world, along with soul and style. Their core values reflect nature, perpetuate craftsmanship and celebrate Italian style.

The people

The company firmly believes it is the people who make their visions possible both now and into the future. They employ a talented team who come from all over the world and which is made up of expert artisans and creative artists who also identify with the values of the company.

The artisans “love things made slowly and by hand, so they develop a soul.” They are responsible for creating items from hand embellished hat boxes which include hand-embossed labels and decorations that are delicately placed and secured one at a time to the crystal caps that beautifully adorn the bottles of Note di Colonia. They are all unique pieces which go through six different stages of craftsmanship.

Sustainability and the environment

Drawing and reflecting on their core values the company created the Acqua di Parma Futura sustainability program as the company is focused and committed to a journey on improving their environmental and social impact.

Starting with their headquarters, and recognising the impact the workplace can have on the environment as well as the wellbeing of its employees, the company has received ISO14001 certification in recognition of its sustainable practices.

In recent years the cultivation, uses and impact of Palm Oil has grown at an exponential rate. In recognition of this, any of the products which are produced using Palm Oil are RSPO certified. This ensures that sourcing of the oil is responsible.

Sustainable packaging is available for online customers who wish for their products to be packaged in this way. The company’s distinctive yellow boxes are made from Avana and 100% recyclable FSC-certified material. The colourings which are used on the packaging are plant and water based.

Website: www.acquadiparma.com Founder: Carlo Magnani Founded: 1916 Headquarters: Milan, Italy